Alicia’s Mexican Grille Coming to Richmond, Now Hiring

RICHMOND (Covering Fort Bend News) – David Herrera and family will open their fifth location of Alicia’s Mexican Grille, a made-from-scratch Tex-Mex restaurant, in February at 20420 Southwest Freeway in Richmond, on the feeder at highway 99.

The first to emerge of their four restaurant concepts, Alicia’s Mexican Grille has proven to be a Houston favorite since 2006 serving Tex-Mex dishes comprised of family recipes and authentic, traditional Mexican plates. The family-owned and operated restaurant, named after Herrera’s wife, Alicia, takes pride in the quality of every food and beverage item that is offered in the family-centric establishment.

Herrera brings to Sugar Land and Richmond a robust menu that maintains a variety of Mexican classics like their famous sizzling Alicia’s Fajitas made with Certified Black Angus beef, plus USDA steaks, Gulf seafood like the Alicia’s Molcajete, delectable chicken plates like the Pollo Con Rajas, chicken served with sauteed field mushrooms, julienned poblano peppers, onions and Monterey jack cheese, and several healthy conscious options like Alicia’s Citrus Salad and Caldo De Marisco, a Mexican soup with fresh seafood and vegetables. The Herrera family prides themselves on their made-from-scratch menu including their salsa to their famous tamales, as well as handmade tortillas made in-house daily.

“We have always taken great care in the ingredients we use, from sourcing to preparation,” said Herrera. “This food, Tex-Mex, it’s a way of life and we are dedicated to providing nothing but the best. You can really taste the difference.”

The full bar will offer guests a variety of wines, imported and domestic beers, specialty cocktails and Alicia’s signature drinks like the Blood Orange and Casamigos Skinny margaritas, made with fresh ingredients and premium tequilas. Limited edition cocktails will be created around annual holidays and celebrations. Quarterly tequila dinners which Alicia’s is known for in Cypress, Katy, Spring, and Westchase locations, will begin in the Spring in Richmond, offering a one night only chef prepared menu that features three or four course menus paired with specially curated tequila cocktails and wine.

“I came to Houston from El Salvador with my family at the age of 18 and began working with Tony Vallone where I learned an exceptional standard of service,” said Herrera. “I learned everything I could from the dining room to the kitchen and in between, and I have taught my children the same unparalleled methods, instilling a strong work ethic in them. Alicia and I worked hard and saved for 27 years before we opened our very first restaurant in Cypress. To see how it has grown now gives me great pride in the food and experience we provide and most of all, in my family.”

The Herrera family is also devoted to supporting community. With a history of supporting the Cypress community and beyond, they have committed themselves to a dedicated partnership with Fort Bend Cares, a nonprofit which provides grants to multiple Fort Bend centric nonprofit organizations.

The 7,806 square foot Sugar Land/Richmond location has been transformed into the warm and welcoming family-friendly environment that Alicia’s is known for, seating up to 330 guests inside with two private rooms that seat up to 55 and 70 guests in each or a combined 120 guests. Each section of the restaurant is named after one of the Herreras: Dario’s Bar, Cuarto de Marvin, Cuarto de Ubaldo, and Cuarto de Familia.

Alicia’s Mexican Grille will open for lunch and dinner immediately, Monday through Thursday, 11 a.m. to 9:30pm, Friday and Saturday, 11 a.m. to 10:30 p.m., and Sunday 11 a.m. to 9 p.m. Alicia’s Mexican Grille is now hiring for all positions. Interested applicants can submit their resume through the website at or by visiting any of the five locations.


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